{"id":540,"date":"2014-11-10T01:21:13","date_gmt":"2014-11-10T01:21:13","guid":{"rendered":"https:\/\/www.just4letters.com\/pi\/?p=540"},"modified":"2014-11-10T01:21:13","modified_gmt":"2014-11-10T01:21:13","slug":"team-jared-what-does-ixd-look-like-to-you","status":"publish","type":"post","link":"https:\/\/www.just4letters.com\/pi\/?p=540","title":{"rendered":"Team Jared&#8211;What does IxD look like to you?"},"content":{"rendered":"<p>We had some scheduling problems, so our group didn\u2019t get a chance to get out to test our concept in the subway system. That said, we spent some time analyzing content and developing a schema for culling images from social media that represent the neighborhoods of these stations. We also researched and agreed on the logistics of displaying imagery we don\u2019t have ownership over.<\/p>\n<p><!--more--><\/p>\n<p>Our IxD prototype is set to run throughout Monday and Tuesday, and we will be updating this entry on Wednesday with the results and our analysis. We\u2019ve set up some content that we feel reflects the \u201cfeeling\u201d of the studio and we\u2019re testing engagement and participation by asking<\/p>\n<blockquote><p>What does IxD look like to you?<\/p><\/blockquote>\n<p>Lastly, we developed an outline for the proposal for Control Group, to implement an intervention on one of their kiosks. That outline can be found <a href=\"https:\/\/docs.google.com\/document\/d\/1lbol771Hdfrs5UpXir5vvY-kQJWa3tzxCd8nkrCkFPo\/edit?usp=sharing\" target=\"_blank\">here<\/a>, and we\u2019ll be updating it throughout the week.<\/p>\n<p>The high-level goals we\u2019re hoping to achieve through testing over the next 2-3 weeks are:<\/p>\n<ul>\n<li>Understand if the content we\u2019ve chosen to represent the neighborhoods is engaging and honest<\/li>\n<li>Determine the best areas of the subway platform, including the bottlenecks and the areas that can be seen from the car<\/li>\n<li>Determine if riders on the platform engaging with this content, such as stopping to look at it, interacting with the kiosk, etc.<\/li>\n<li>Determine the length of time each piece of content is displayed<\/li>\n<\/ul>\n<p>The areas we\u2019re focusing on are the subway platforms of the L train at Bedford Avenue, 1st Avenue, 3rd Avenue, and Union Square. We\u2019ve chosen these areas because they are a continuous sequence of stations that traverse very different neighborhoods.<\/p>\n<p>There is one commuting hub, Union Square, that many people, tourists and commuters alike, have experience with.<\/p>\n<p><a href=\"https:\/\/www.just4letters.com\/pi\/wp-content\/uploads\/2014\/11\/title_ny_eastside.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-543\" src=\"https:\/\/www.just4letters.com\/pi\/wp-content\/uploads\/2014\/11\/title_ny_eastside-300x162.jpg\" alt=\"title_ny_eastside\" width=\"300\" height=\"162\" srcset=\"https:\/\/www.just4letters.com\/pi\/wp-content\/uploads\/2014\/11\/title_ny_eastside-300x162.jpg 300w, https:\/\/www.just4letters.com\/pi\/wp-content\/uploads\/2014\/11\/title_ny_eastside.jpg 811w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p>One station, Bedford Avenue, is a well-known destination and residential neighborhood.<\/p>\n<p><a href=\"https:\/\/www.just4letters.com\/pi\/wp-content\/uploads\/2014\/11\/BedfordAvePlatform2.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-544\" src=\"https:\/\/www.just4letters.com\/pi\/wp-content\/uploads\/2014\/11\/BedfordAvePlatform2-300x199.jpg\" alt=\"BedfordAvePlatform2\" width=\"300\" height=\"199\" srcset=\"https:\/\/www.just4letters.com\/pi\/wp-content\/uploads\/2014\/11\/BedfordAvePlatform2-300x199.jpg 300w, https:\/\/www.just4letters.com\/pi\/wp-content\/uploads\/2014\/11\/BedfordAvePlatform2.jpg 970w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p>The other two stations, 1st Avenue and 3rd Avenue, are not as well known, and serve as a pass through for many commuters coming from trendy areas along the L in Brooklyn.<\/p>\n<p><a href=\"https:\/\/www.just4letters.com\/pi\/wp-content\/uploads\/2014\/11\/Third_Avenue_BMT_Canarsie_Line_station.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-545\" src=\"https:\/\/www.just4letters.com\/pi\/wp-content\/uploads\/2014\/11\/Third_Avenue_BMT_Canarsie_Line_station-300x199.jpg\" alt=\"Third_Avenue_(BMT_Canarsie_Line)_station\" width=\"300\" height=\"199\" srcset=\"https:\/\/www.just4letters.com\/pi\/wp-content\/uploads\/2014\/11\/Third_Avenue_BMT_Canarsie_Line_station-300x199.jpg 300w, https:\/\/www.just4letters.com\/pi\/wp-content\/uploads\/2014\/11\/Third_Avenue_BMT_Canarsie_Line_station-1024x680.jpg 1024w, https:\/\/www.just4letters.com\/pi\/wp-content\/uploads\/2014\/11\/Third_Avenue_BMT_Canarsie_Line_station.jpg 1280w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a>\u00a0<a href=\"https:\/\/www.just4letters.com\/pi\/wp-content\/uploads\/2014\/11\/1stAvePlatform.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone  wp-image-546\" src=\"https:\/\/www.just4letters.com\/pi\/wp-content\/uploads\/2014\/11\/1stAvePlatform-300x225.jpg\" alt=\"1stAvePlatform\" width=\"265\" height=\"199\" srcset=\"https:\/\/www.just4letters.com\/pi\/wp-content\/uploads\/2014\/11\/1stAvePlatform-300x225.jpg 300w, https:\/\/www.just4letters.com\/pi\/wp-content\/uploads\/2014\/11\/1stAvePlatform.jpg 1000w\" sizes=\"auto, (max-width: 265px) 100vw, 265px\" \/><\/a><\/p>\n<p>These stops will help us test whether content is compelling enough to inform riders of areas they might \u00a0otherwise not notice.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>We had some scheduling problems, so our group didn\u2019t get a chance to get out to test our concept in the subway system. That said, we spent some time analyzing content and developing a schema for culling images from social &hellip; <a href=\"https:\/\/www.just4letters.com\/pi\/?p=540\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":9,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[27],"tags":[],"class_list":["post-540","post","type-post","status-publish","format-standard","hentry","category-final-project-week-3"],"_links":{"self":[{"href":"https:\/\/www.just4letters.com\/pi\/index.php?rest_route=\/wp\/v2\/posts\/540","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.just4letters.com\/pi\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.just4letters.com\/pi\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.just4letters.com\/pi\/index.php?rest_route=\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/www.just4letters.com\/pi\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=540"}],"version-history":[{"count":1,"href":"https:\/\/www.just4letters.com\/pi\/index.php?rest_route=\/wp\/v2\/posts\/540\/revisions"}],"predecessor-version":[{"id":547,"href":"https:\/\/www.just4letters.com\/pi\/index.php?rest_route=\/wp\/v2\/posts\/540\/revisions\/547"}],"wp:attachment":[{"href":"https:\/\/www.just4letters.com\/pi\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=540"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.just4letters.com\/pi\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=540"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.just4letters.com\/pi\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=540"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}